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Americans Would Spend Nearly $1,000 A Year For Good Sleep

Can you put a price on quality sleep? Some Americans think you can and that magic number is almost $1,000 a year, a new survey finds. While this is supposed to be the most wonderful time of the year, it turns out, it’s not all holly-jolly when it comes to sleep.

CNET recently polled over 12-hundred U.S. adults to find out how they’re sleeping and learned:

  • Roughly 42% struggle with sleep-related issues during the holiday season.
  • Gen Z and millennials have it the worst, as more than half of them report issues with sleep quality.
  • To improve their sleep quality, respondents would be willing to spend an average of $78 a month, which adds up to nearly $1,000 a year.
  • Six in 10 are willing to invest in a better sleep setup, including 46% who are specifically willing to spend money on a better mattress or bedding.
  • More than half (56%) of those surveyed do something to help with sleep challenges right now. This includes 21% who take supplements, like melatonin, valerian root and magnesium, and 22% who use sleep tech, like sleep apps, sleep headphones and wearable devices.
  • But 20% say while they’re not willing to spend money to sleep better, they’d rather improve habits that lead to better sleep.
  • Some Americans are willing to make sacrifices to get the quality rest they need. Nearly two-thirds (63%) say they’d give up something in exchange for a good night’s sleep, including:
    • Cutting back on screen time (30%)
    • Limiting sweets and indulgent snacks (26%)
    • Reducing coffee intake (22%)
    • Curbing alcohol or tobacco use (21%)
    • Adjusting sleep arrangements by not sleeping with pets (12%), a partner (11%) or kids (8%).

Source: CNET


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